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LIXIL Plumbing Workshops for Women

New York — LIXIL Americas, the parent company of kitchen/bath plumbing products manufacturer American Standard, partnered with Tools & Tiaras Inc. to sponsor a plumbing-focused workshop as part of a multi-day summer camp designed to introduce young girls and women to the skilled trade industry, the company announced.

Tools & Tiaras is an organization dedicated to advancing the interests of young girls and women who want to pursue careers in traditionally male-dominated trade professions. The initiative is one effort to help reduce the downward labor shortage trend in the skilled trade industry. The multi-day vocational camp featured female participants, ages 13-17, who are interested in learning more about the skilled trade industry, sponsors said.

“We are committed to making a positive impact in the communities where we live and work,” said LIXIL Americas spokesperson Debbie Drury. “Knowing that plumbers protect the health of the nation, yet the number of people entering plumbing and trade crafts is on a steady decline, we believe it is our duty to support programs that encourage the pursuit of plumbing as a profession.

“It is particularly exciting to be partnering with Tools & Tiaras, whose purpose is to empower ambitious and determined young women to knock down the social barrier of entering these trade professions,” Drury said.

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High-End Projects Seen Leading Kitchen, Bath Market Surge

HACKETTSTOWN, NJ — Although forecasts for low- and mid-range project spending have each been revised upward, it’s the high end of the kitchen and bath market that will “shine” in the months ahead, according to the latest forecast issued by the National Kitchen & Bath Association.

According to the latest NKBA forecast, released this summer, the high end of the kitchen/bath market is now expected to surge by more 28% compared to 2020 ­– topping the association’s initial 19.8% projection) ­– as pent-up demand, robust savings and sharply rising home appreciation “encourage homeowners to go the extra mile” when it comes to spending.

In its latest market forecast, the Hackettstown, NJ-based NKBA revised its 2021 industry sales projection to $170.9 billion in kitchen and bath spending, up by 21.4% from 2020’s $140.8 billion and nearly 8% higher than the association’s initial estimate for the year. New construction kitchen and bath spending is now expected to exceed 2020 by 28.5%, while kitchen and bath remodeling expenditures are expected to climb by 12.5%, according to the NKBA. Total kitchen spending (new construction and remodel) is now targeted at $81 billion, with bath spending estimated at $89 billion, both more than 20% above last year and appreciably higher than the NKBA’s initial forecast.

The “red-hot market,” according to the NKBA “is a continuation of a positive ‘perfect storm’ that began in the second half of last year and hasn’t let up, all related in one way or another to the COVID-19 pandemic.

“First came the buildup of savings, as homeowners experiencing the unknowns of the COVID-19 lockdown decided to err on the side of caution,” the NKBA said, adding that “much of it wasn’t voluntary, as spending on dining, entertainment, travel and leisure came to a screeching halt.

“Adding to the dramatic savings growth were the generous government stimulus programs that poured $5 trillion into the hands of consumers. As homes suddenly began doubling as schools and offices, configuration changes practically became mandatory. The kitchen morphed into the family hub and previous health and wellness trends for both bathroom and kitchen accelerated in urgency. And all that extra time at home made more homeowners realize a makeover was badly needed.”

“Add to that record-low interest rates that have made home-related loans very attractive, and steep home appreciation with demand far outstripping supply, and all the elements have neatly fallen into place.”

Among the NKBA’s other key conclusions:

n Home Improvement Tops Discretionary Spending: Nearly 1 in 3 homeowners plan to boost their home-improvement discretionary spending this year, well above the 1 in 5 (or fewer) who plan such increases for eating out, entertaining, travel or health. In fact, the average home-improvement project price point is 25% higher than last year, according to the NKBA.

n Kitchen & Bath Are Top Choices: For those planning home improvements this year, kitchens and primary baths rank #1 and #2, respectively, among a dozen home areas offered. More than half of those surveyed (55%) said they planned to remodel their kitchen, while 40% cited their primary bathroom. Exterior (37%), patio/deck (29%) and primary bedroom (29%) round out the top five areas for anticipated remodeling, the NKBA said.

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KSI Acquires MI-Based Cabinet Company

BRIGHTON, MI KSI Kitchen & Bath, a leading kitchen and bath design firm in southeast Michigan, has acquired ASA Cabinet Corp. from second-generation owners Steven, Eddie and Mickey Shapiro, the company announced.

Under the terms of the transaction, the Wall Lake, MI-based ASA Cabinet Corp. will become a KSI Kitchen & Bath location. A renovation, scheduled for 2022, “will create a fresh, contemporary showroom experience to welcome additional retail traffic,” KSI said.

“We’re incredibly excited to welcome ASA Cabinets’ associates into the KSI family,” said Tony Achatz, president and CEO of KSI, headquartered in Brighton, MI. “Their combined decades of experience supporting the cabinetry needs of southeast Michigan’s builders will aid us in fulfilling our mission to be a leading provider of home interior products for builders, contractors and consumers.”

ASA Cabinet Corp served as a partner company of ASA Builders Supply, a leading supplier of mouldings, doors and stair parts that was founded in 1952. The Shapiro family will retain ownership of ASA Builders Supply, KSI said.

“The sale of (our) cabinetry division allows ASA Builders Supply to focus on our mouldings, door and stair parts business, while creating the opportunity for ASA Cabinets customers and associates to grow and the business to flourish under the leadership and vision of KSI,” said David Shapiro of ASA Builders Supply.

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Waterstone Faucets to Host Contest

MURRIETA, CA — Waterstone Faucets, the Murrieta, CA-based plumbing products manufacturer, will host its inaugural design competition to recognize designers, builders and architects who feature the brand’s products in their residential projects, the company announced.

Entry is free and will be open through Nov. 30 to all Waterstone installation projects across the U.S. and Canada, the company said. Waterstone will choose four winners across four categories: best traditional kitchen design, best contemporary kitchen design, best mud room or laundry room space, and best bar or butler’s pantry space. Winners will receive a cash prize, a three-piece faucet suite from Waterstone and promotion across Waterstone’s marketing and sales platforms, according to the company.

“It’s always exciting to see how designers use our products to create inspiring spaces,” said Chris Kuran, Waterstone founder and president. “We’re looking forward to recognizing the immense innovation and creativity within the design community through our first Waterstone Design Contest.”

Information about entering the competition can be obtained by visiting waterstoneco.com.

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Plain & Fancy Expands to Western U.S.

SCHAEFFERSTOWN, PA — Plain & Fancy Custom Cabinetry has officially entered the western U.S. market. This is the first official expansion of territory for the PA-based manufacturer in 10 years.

“We are happy to be able to fulfill the demand for Plain & Fancy product in these territories, which have been steadily requesting our cabinetry for many years,” noted Brian Yahn, sales manager for Schaefferstown, PA-based Plain & Fancy.

The manufacturer, which has been doing business mainly east of the Mississippi river for 52 years, has entered into agreements with two independent representative firms to cover much of the western U.S.

Plain & Fancy has partnered with Bluewater Building Products to represent its products in the Mountain West region, including the states of Montana, Idaho, Wyoming, Utah, Colorado, Arizona and New Mexico. It has also partnered with Infinity Sales Force to represent the company’s products in California, Nevada and Texas.

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Homeowners Seeking Functionality & Style, Survey Reveals

NEWPORT NEWS, VA — As the nation approaches the year-and-a-half mark of the COVID-19 pandemic, homeowners continue to reevaluate their living spaces, “with many looking for ways to put the ‘home’ back in a more functional house.”

That’s the key conclusion of a major new consumer survey conducted by Ferguson Bath, Kitchen & Lighting Gallery, in an effort to better understand how the global public-health crisis impacted trends in home renovation and updates. The survey, fielded this spring on behalf of Ferguson by G&S Business Communications, involved some 1,100 U.S. adults aged 18+, according to the Newport News, VA-based distributor of plumbing, lighting and related products.

The Ferguson survey, whose results were released in July, found that 64% of Americans made an update of some kind to their home, or a room in their home, during the pandemic. The most popular reasons for the update included being tired of the home’s current style (34%) and needing to make changes for better functionality (32%), Ferguson said.

The kitchen (47%) and the bathroom (44%) were the top choices when it comes to specific areas of the home people would want to redesign or upgrade based on spending more time at home during the COVID-19 pandemic. A growing number of Americans say they would want to redesign or upgrade their outdoor space (30% in 2021 compared to 23% in 2020), Ferguson reported.

Interestingly, the room people spent the most amount of time in last year compared to previous years was the living room (50%), with 33% of Americans working from home in their living rooms during the pandemic. A third (33%) spent more time in their bedrooms and nearly a third (32%) spent more time in the kitchen. Younger generations were more likely than older generations to say they spent more time in the bedroom and bathroom, but just as likely to say they spend more time in the living room.

“There are likely a number of reasons why the living room grew in importance over the past year, since it was used as a gathering place during quarantine, for home schooling and other activities,” Ferguson reported. “We may also see this trend, in part, because people who work from home often set up their workstation in their living rooms.”

Just over a third of respondents (34%) said they started working from home during the pandemic, Ferguson said. Within this group, a third said they have been working in the living room and a third have been working from an existing office, the company added.

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